“It's everything you ever want
It's everything you ever need
And it's here right in front of you
This is where you wanna be“
What a movie! The Greatest Showman, Hugh Jackman at his singing and dancing best, it really did, “Come Alive” an awesome story of how one man’s dream became reality. How he gave a group of “Unwanteds” the chance to live their dream. He took a dirty down and out building and turned it into the Greatest Show, a place as the song goes where everything is right in front of you, everything you need, this is where you wanna be.
I'm so excited, I want to run away right now and join the circus, lol, but seeing as I have a business to run and a blog to write for you my mates, I will just enjoy the show.
Show? The Greatest Show? Well, my fellow walkers of the sawdust, that's what today's blog is all about. To set the scene, let me go back in time for just a moment, let's start at the beginning, shall we?
Yes, it was February 2020 and you were the star under the big top of your business, loyal fans visiting or calling everyday to be excited and entertained about your products or services. Diners sitting at tables enjoying the awesome food and surrounding. Ah! everything you ever wanted, everything you ever needed was right there in front of you, and you were humming, this is where I wanna be!
And then… No need to tell the horror story, you know what happened in March, the curtains closed, but you better believe we are still here and that's not the end of the show folks. Get ready, and I mean, ready!
Yes, folks as I have been preaching in my vlogs (
are you subscribed?
), COVID days are soon to be over. Yes folks, we have a vaccine, so 2021 is soon to be “The Greatest Show” on earth and we need to be ready for the grand opening.
We need to make sure that everything our customers, new and old, want. Everything they ever need is right in front of them and that is where they wanna be.
And, what will be one of the stars of this Greatest Show? Your website.
Yes, your website is now more than ever going to be opening, the first impression, the excitement builder, the ticket-taker of your Greatest Show, your business.
But hang on, you're saying, I can hear you, you, oh guru blog writer you said, there's a vaccine, it will be over, won’t things go back to normal? No, folks things will never be normal again. Eight months has changed the way we look at this Circus called life. We need new acts, new color, new surroundings, new offers, new ideas, we need now to make sure
our website
shows people that this? Is the place to be.
So, take a good look at the dusty old site and get ready to add some glitz and glamour. Get ready for new exciting content, videos, integrate and work with
social media
, embrace eCommerce, online booking, sharpen up on updates and offers. Change and then change it again.
Make that website a reason to “roll up, roll up”, make that website the main attraction, the opening act of your Greatest Show.
Big Hugs to all!