Persistence overcomes resistance. It's not just about talent, it's about hard work. I heard that a lot as I was growing up. I heard it even more along the way. It was usually the answer I would find when studying the reason for success. I read about people like Colonel Sanders (brag I met him twice) of KFC fame starting at 65, door to door trying to sell his fried chicken dream, Ray Croc (I met him once) being not so super at 52 and then boom working hard on the golden arches and making it big with Hamburgers. Yes, many old school stories like that we have heard at every motivational conference, but in this digital age with zillionaires created from apps, influencers on Youtube, crypto kings, reality TV super stars, does hard work still pay?
“There's no talent here, this is hard work. This is an obsession. Talent does not exist, we are all equals as human beings. You could be anyone if you put in the time. You will reach the top, and that's that. I am not talented. I am obsessed.” – Conor McGregor Former UFC Double Belt Champion, $200 Million Businessman
Ok, so Conor spoke those words this past couple of years. It was not from “way back in the day”, in 2012 he was worth 50k, in ten years it was 200 million. He was a plumber, no MBA, and he earned it by hard work, by getting smacked in the mouth on Saturday nights after training two times a day, seven days a week. Along the way (yes, a little naughty) he used his personality, ring savvy, made some great moves, worked hard, and became a truly bankable brand. Proper Twelve Whiskey (his brand) in one year went from zero to one of the highest sellers in the world and he recently sold the brand for 600 Million.
Dwayne “The Rock” Johnson has two great quotes.
“In 1995 I had $7 bucks in my pocket and knew two things: I’m broke as hell and one day I won’t be.” – Dwayne Johnson
“Success isn’t always about ‘Greatness’, it’s about consistency. Consistent hard work gains success. Greatness will come.” – Dwayne Johnson
In 1995 he had $7, in 2022 with a lot of hard work and consistency? His personal net worth is close to 400 Million. His Teramana Tequila is the fastest selling tequila in history and his sports drink Zoa Energy went from nothing to taking massive market share from the biggies like red bull and monster in less than a year.
You can see I don't mention social media owners, rappers, or influencers, as frankly I have zero time for them. I love the long time blood sweat and tears style of success. The Rock (brag he sent me a personal message once) and Conor’s words lift me up (hey so does Ray Croc and The Colonel).
The problem is that in today's world the “Hard Work” school of thinking is a hard one to push. Not a lot of people want to prescribe it. It's easier to sell the influencer, crypto, app, get rich instant, just add water story than it is the hard work struggle no sleep kind.
If I look at TheCamel.co? It's been a long hard tough 9 years. We didn't start with $7 like The Rock, but it was close. And many times along the way we got closer again to that number when it was time to pay the bills. We didn't get belted in the Octagon on a Saturday night like Conor to earn our dollars, but wow we got a lot of kicks in the guts disappointments along the way.
But with hard work and persistence, we made it. We are not fully there yet but we are on our way. I mean, we just got the honor of becoming a branded Solutions Partner with duda, there are only five of those in the world and we did it. A lot of hard work and persistence to get to that point, we have the bruises to prove it, and the lack of sleep to honor it.
So my friends, after all the preaching inspirational words of failure to success, rags to riches, we come to the fork in the road point, “what’s my point in this blog?”
My point is? Never give up.
Yep, in our case along the way there were many times where it was all way too hard, the days were long, and the rewards were few. But deep down in my gut, I truly believed that if we just get up, if we just take another deep breath, we can make it another round.
This past few years, Covid has pounded us all, the war in Ukraine hit us just when we all thought the rain had cleared, we look at the road ahead, and there is yet another hill to climb. You may be thinking, “Enough, not again” let's throw in the towel.
Well folks, let me cover that thought with another famous quote and I will take a little credit for this one, “Don't give up, get obsessed. If it was easy? Everyone would do it”
Welcome to the minority, the view when you get to the top of the mountain is awesome, I will be the first to welcome you there.
Success? There is no app for that.
Hugs to all
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